CASE · 08 / 09D2C Commerce2026● LIVE
Termka
A single-product storefront for the Apis solid-walnut phone stand, sold through the story of how it's made rather than a spec sheet.
Year
2026
Status
LIVE
Vertical
D2C Commerce
Locale
EN
Signature
SIG · R-08
PREVIEW · Termka
Stack
- Next.js
- Vercel
PROBLEM
A one-product brand can't lean on catalogue breadth. If the object itself isn't made compelling, there is nothing else on the site to convert with.
APPROACH
The page is built as an argument: the problem with a phone lying flat, the object introduced, then the workshop — timber selected, shaped, oil-wax finished — before the specs land. Stripe checkout, and installable as a PWA.
OUTCOME
Live and selling the Apis stand at £49.99 with free UK shipping.
More work
See the other 8 →